CUSTOMER ENGAGEMENT NEWSLETTER
Strategies and Tactics for Extraordinary Times
August 2026 | Vol. 4 | Issue 43
Don’t miss our next event:
Customer Contact West: A Frost & Sullivan Executive MindXchange
October 18 -21, 2026 | JW Marriott Starr Pass, Tucson, AZ
Global CX Executive Natalie Beckerman discusses her new book, When Did You Stop Caring, and John Bord, formerly, CX Manager at Tucson Electric Power, shares his new framework for Leveraging Enterprise Customer Intelligence ™ and more. Read More
Using real-world examples ranging from operational AI at the gate to AI-enabled contact centers, Dana Shapir Alviene, Chief Guest Officer, Breeze Airways, explores how leaders can thoughtfully deploy AI in customer-facing environments.
Start planning for Customer Contact West in Tucson this October and Customer Contact East in Ft. Lauderdale, April 2027. Get ready for interactive experiences and insights from speakers on the leading edge of technology and customer service!
Learn about Customer Engagement Leadership Council membership and all the benefits it brings – including virtual and in-person events led by CX thought leaders, access to timely research, executive briefs and more. Read More
ARTICLES AND INSIGHTS
Unlocking Competitive Advantage: The Strategic Power of Enterprise Customer Intelligence
By John Bord,
President and CMO, Guevavi,
Formerly Manager, Customer Experience,
Tucson Electric Power
Q&A with Natalie D. Beckerman,
Executive Vice President,
Chief Business Officer, iQor
By Patricia Jacoby ,
Senior Content Specialist,
Marketing,
Frost & Sullivan
Your Next Customer
May Not Visit Your Website
By Mark Levy,
Customer Experience Executive,
Author and Advisor
VIDEO SPOTLIGHT
AI Without Fear: Building Trust in a Fast-Changing World

Dan Shapir Alviene, Chief Guest Officer, Breeze Airways, discusses AI and the travel journey, including how to balance automation, human judgment and trust for competitive advantage. Key takeaways: put purpose before technology. Then, start with the problem, not the tool, and define measurable outcomes.
UPCOMING EVENTS
Customer Contact West: A Frost & Sullivan Executive MindXchange
Customer Contact East: A Frost & Sullivan Executive MindXchange
CUSTOMER ENGAGEMENT LEADERSHIP COUNCIL
Connect with the brightest minds in customer engagement!
- Virtual Events led by industry thought leaders
- Executive Briefs summarizing insights from the field
Read a Brief Here - Frost & Sullivan research at your fingertips
- Exclusive access to our celebrated Customer Contact and Customer
Experience Executive MindXchanges… and more
Contact Paul Cece at myfrost@frost.com to learn more about membership
