As customer-centricity takes center stage, customer experience management (CXM) has become the foundation for delivering connected experiences across all touchpoints and throughout each interaction journey, from onboarding to post-purchase support.

Organizations in the Asia-Pacific region are gradually investing in digital technologies, intending to deliver hyper-personalized experiences. However, legacy infrastructure and operational processes, as well as the complexity of an interaction, can hinder the end-to-end automation of the CX journey. These challenges have highlighted the need for a balanced approach between technology-based transformation and the human touch.

• Why is there a need for CXM service providers that enable end-to-end CX transformation, increase scalability and agility, and boost compliance?
• How will the ability to deliver deep domain expertise, industry-specific CX capabilities, and tangible business outcomes help your business achieve success?
• How can your team grow and gain a competitive edge by leveraging the right blend of service delivery models, people, processes, and technologies?