The video conferencing devices industry is poised to grow, as organizations upgrade meeting rooms with modern audio, video, and content collaboration technologies to meet the demands of modern work. AI has emerged as the primary growth driver, removing friction points that previously hindered adoption and enabling advanced capabilities such as intelligent framing, dynamic camera switching, and enhanced audio that captures voices clearly while minimizing distractions. Prices have increased for five consecutive years due to inflationary pressures and higher attach rates for room components like controllers, schedulers, multi-camera solutions, and AV (audio video) peripherals.

•    Why is the front-of-room video experience segment set to remain dominant, and what is the future growth potential of multi-camera rooms?
•    How is office modernization and new collaboration space buildouts driving growth and prompting vendors to expand portfolios and enter adjacent segments?
•    What steps can you take to develop sustainable growth strategies that tap into the growing wave of video adoption across organizations of all sizes?