Incorporating AI into mobile operator business operations offers clear advantages—automation, customer-centric services, and operational efficiency. However, these benefits come with challenges, including high implementation costs and data security risks. Strong support from C-level executives and boards can help operators overcome these obstacles.

Not all operational areas will see immediate AI impact, as some already use machine learning. While AI adoption remains in early stages across many functions, early financial gains—especially in energy savings—are promising. Major vendors now embed AI, including generative AI, into their solutions with varying maturity levels, driven by competitive pressure.

• With AI adoption advancing rapidly, how can operators successfully manage risks and harness AI as a critical tool to achieve growth?
• Which growth prospects can help in improving customer experience and monetizing the customer base effectively?
• How are megatrends like the aging population, rapid urbanization, and digital transformation, along with emerging technologies such as 5G, edge computing, cloud, and AI, reshaping the future?