Catalyzed by changing customer expectations, advancements in application programing interfaces (APIs), open banking initiatives, and growing competition from emerging fintech disruptors, APAC’s financial services landscape is undergoing a fundamental transformation. These changes are enabling non-banking organizations to offer financial services, even without a banking license. As a result, enterprises across industries are racing to weave payment functionalities directly into digital customer journeys.
The objective? To deliver more integrated and personalized customer experience (CX) that boosts loyalty and generates higher lifetime revenue for providers.
Is your organization equipped to modernize digital strategies and maximize customer trust in embedded payments?
Navigating Growth Barriers in BaaS and Embedded Payments
This transition reflects a broader movement from product-centric to service-based financial models. As a result, traditional banks and providers face mounting pressures to look for new opportunities that will help them overcome growth barriers like:
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Rising cybersecurity challenges, including risks from data leaks, identity theft, and fraudulent activity.
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Ensuring regulatory compliance and keeping up with ever-evolving regional mandates.
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Lack of customer confidence in the stability and transparency of BaaS platforms and service agreements.
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Digital disparities between rural and urban geographies.
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Which partnerships will help you thwart these growth barriers to better safeguard financial transactions?
Download now for detailed intelligence on growth drivers, ways to overcome expansion challenges, and leading providers in APAC’s payments and BaaS ecosystem.
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