According to the UN, the global population will increase from 8 billion in 2020 to nearly 9.7 billion by 2050, with 70% living in cities. This urban shift will require major energy investments across residential, commercial, and industrial sectors. Rising urbanization will drive electricity generation, residential construction, and personal and commercial transport networks, directly supporting growth in the oil and gas space. It will also raise demand for petrochemical products such as plastics, chemicals, and consumer goods, further strengthening industry expansion.

• Why is oil and gas exploration moving into more challenging environments, including arctic regions and deep-water sites?
• Which developments are increasing the need for test and measurement solutions in the oil and gas industry, and paving the way for growth?
• What are the game-changing growth opportunities, and how can you optimize strategies based on factors that drive or restrain expansion?