How Can OEMs in Europe and North America Optimize Their Growth Strategies in the Used Car Retail Space?
Certified pre-owned (CPO) programs and electric units drive future transformative growth potential
The used car space has undergone major changes, driven by soaring prices and supply shortages of new vehicles that have suppressed demand. OEMs selling vehicles directly to end customers rather than through franchise dealerships as intermediaries is a new megatrend gaining traction globally. Under this business model, franchise dealers (when active) are primarily responsible for vehicle delivery and aftermarket services.
- What are the used car retail strategies employed by OEM-owned dealerships in North America and Europe?
- What are the primary megatrends driving industry penetration and creating growth prospects in the OEM used car industry?
- How will each region's political and regulatory environments impact the growth of OEM used car sales?