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Lucrative Growth Opportunities for Connected Medium and Heavy Vehicles: Trucks, Telematics, and More

Are you driving innovation, meeting regulatory demands, and leveraging best practices in this evolving industry?

While legacy companies currently dominate the truck, medium and heavy commercial vehicles (M&HCV) ecosystem, the landscape is rapidly transforming. As of 2023, 34.4% of all fleets have telematics capabilities, but this figure is projected to soar to 57.4% by 2028.

While this presents vast opportunities for all participants in the ecosystem, technology startups — new to the commercial vehicle space — stand to gain the most. However, legacy companies are not out of the equation; many of them are adapting to the new reality by embracing key shifts such as:

  • Standardization of telematics control units: OEMs are increasingly partnering with third-party vendors to leverage their expertise in this area.

  • Growing involvement of insurance companies and automotive data service providers: These companies are entering the telematics segment through partnerships with OEMs like Daimler and Volvo, as well as acquisitions of Software-as-a-Service (SaaS) companies.

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What strategic imperatives are impacting trucks and other connected commercial vehicles?

Transformative Megatrends 

  • OEMs are now factory-installing standardized telematics devices across their M&HCV fleets.
  • Truck digitization is emerging as a key driver of the industry, enabling OEMs to focus on vehicle safety and eco-friendly alternatives.

Disruptive Technologies

  • Open API platforms have become the norm for most TSPs serving the M&HCV segment, enabling the integration of value-added services like freight management.
  • AI is powering more intuitive and personalized commercial truck experiences.

Competitive Intensity

  • Enterprises are turning to tech-startups to fulfil their connectivity needs. This can lead to a loss of market share if not accompanied by a solid competitive strategy.
  • Free trade policies are enabling truck companies to expand their operations globally.

Is your company building a robust growth strategy that leverages these imperatives?

Whether you are an established OEM or a new entrant, Frost & Sullivan’s latest analyses present strategies and growth opportunities necessary to thrive in the connected M&HCV and truck domains. Access now to gain a competitive edge!

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