The lawn and garden equipment segment of the off-highway equipment industry has grown significantly in recent years, with a global industry size of $29.63 billion in 2024. Frost & Sullivan projects a compound annual growth rate of 22.1%, reaching $98.02 billion in revenue over the 2024 to 2030 period. Factors driving industry growth include demand for lawn care from both commercial and residential users, growth in golf areas, technological innovation in smart equipment and robotics, and sustainable lawn care practices. The landscape is highly competitive, with many manufacturers wanting a piece of the action. Toro, John Deere, Stanley Black and Decker, Husqvarna, Honda, Robert Bosch, Kubota, Makita, and Emak Group are present across multiple segments and offer a range of products.

• Why is there an increased demand for more sustainable and efficient equipment, and which growth prospects focus on reducing emissions and improving fuel efficiency?

• How can manufacturers develop electrification and autonomous technologies that help propel innovation and growth?

• Which major innovations across electrification, battery & energy storage systems, robotics, and automation with autonomous equipment landscapes will pave the way for growth?