The need for EASM has expanded well beyond compliance and the outdated practice of manually tracking digital assets in Excel; it is now a foundational element of modern cybersecurity. As digital transformation accelerates—through cloud migration, Internet of Things (IoT), AI, and remote work—organizations’ digital footprints are growing at unprecedented rates. This expansion, coupled with rising IT complexity and reliance on third-party vendors, has created vulnerabilities across a wider range of attack vectors. Traditional perimeter-based security is no longer sufficient as attackers increasingly target weaknesses in exposed assets like domains, mobile apps, social media profiles, and supply chains, raising the risks of phishing attacks, data breaches, and third-party compromises.

• How will EASM converge with vulnerability management (VM), automated security validation (ASV), cyber threat intelligence (CTI), and digital risk protection (DRP) to form integrated security platforms?
  
• How has the proliferation of external attack surfaces and advances in AI paved the way for rapid growth in the EASM space?
  
• Why is EASM poised for substantial growth, and how are organizations recognizing the role of EASM in comprehensive, proactive cybersecurity?